None of the reports mentioned anything about pricing directly, but MacRumors speculates that the 'low-cost' MacBooks cost be priced around the $700 mark to compete against high-performance Chromebooks. As per the report, the low-cost MacBooks could come in Q2, 2024 and be positioned against the more premium Chromebook models. Another report from Taiwanese publication DigiTimes also made similar claims last month. One such report came earlier this week from TF Securities analyst and well-known Apple insider Ming-Chi Kuo, who claimed that Apple is targeting sales of around 10 million units for its upcoming low-cost MacBook(s). Multiple recent reports have also claimed that Apple is working on low-cost MacBooks to boost its flagging laptop sales. The report further suggests that Apple is especially eager to launch the low-cost models as sales of its existing iPads and MacBooks have slowed down substantially in recent months. The new information comes from tipster yeux1122, who claims on Korean blog Navar that their supply chain sources have confirmed Apple's upcoming 12- and 13-inch low-cost MacBooks, with the latter reportedly targeted at the education sector.
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